You've got the perfect bar, great drinks and a rotating selection of DJs — but something is still missing. If you're looking to take your nightlife game up to the next level, adding food might be just what you need. With all the extra regulations and overhead costs, this can seem intimidating, but we promise it will be worth it! Below is some advice that will help you before you jump in and start serving food.
Know Your Audience
The cuisine that works best for your bar or nightclub depends on who your customers are and their tastes. Are they mostly tourists looking for comfort food? Do they prefer healthy options, or do they want more exotic flavours? Thinking about these questions ahead of time will help guide your decisions when selecting a menu.
Find the Right Partner
In order to keep overhead costs down and ensure quality control, it's a good idea to partner with an existing restaurant or food supplier. You can even try to negotiate a better deal by providing them with free advertising or other perks. This way, you get access to their expertise — plus, if anything goes wrong with an order or delivery, they'll handle it instead of you having to deal with any angry customers. Also, depending on where you live, laws may restrict the number of different establishments that can serve alcohol and food at once. So make sure you double-check this before signing any contracts.
Focus On Quality
When it comes down to it, people come to bars for drinks — not necessarily for food. So make sure that whatever food option you go with is top-notch quality. Keep portions small so people will be able to eat without getting too full or drunk quickly (which means less trouble later). And don't forget about the presentation! Plating dishes attractively can make all the difference when customers decide whether or not they will give something a try.
Summary
Adding some well-thought-out food options can really take your nightlife experience up a notch. People love having something delicious (and Instagrammable) after a few drinks, so make sure whatever menu items you choose match up perfectly with your bar's atmosphere. Through careful planning and research into local regulations, and by finding the right partner and focusing on quality over quantity, adding food could work wonders for your business. For more info, contact a company like Kenya Breweries today.
